Monday, November 29, 2010

Burn The Fat CYBER MONDAY Deal!

November 29th, 2010 (CYBER MONDAY)

re: CYBER MONDAY deal for friends of Burn The Fat Inner Circle

Try the Burn the Fat Inner Circle -  The Internet's premier fat loss support community and home of the world-famous Burn the Fat Body Transformation Challenge - and get a special deals on Cyber Monday...

CYBER MONDAY Special:  Join For 3 or 12 months...
Get 1 to 3 months F-R-E-E:

This offer is available to

* New Members (join the inner circle for the first time)
* Former members (renew your inner circle membership)
* Current members (extend your existing inner circle membership)

Try the Inner Circle for $1

There is no catch, but there are a few restrictions:

* For new (first time) members only
* $1 Offer may be accepted only once (no renewals)
* For CYBER MONDAY Only, November 29th, 2010


While The Inner circle is best known as a social hub for accountability, motivation and support, where you can meet like-minded people in a judgement-free environment, the Burn the Fat Inner Circle offers so much more:

* DIRECT ACCESS to Tom venuto, author of the best-selling fat loss books, Burn the Fat, Feed the Muscle and The Body Fat Solution (consulting with me on the members-only forums alone is worth many times the value of the membership)

* Q & A Fat Loss, Nutrition and Training Knowledgebase

* Vast Article Library - Burn the Fat / Tom Venuto exclusives

* MP3 and streaming audio interviews

* Nutrition calculators


* Mind and Motivation department

* Science and Research Reviews

* Inspirational fat loss success story interviews

* Impartial science-based supplement reviews

* ebook /special report download library

To read more details about inner circle features and benefits, visit the Inner Circle information page at:

Or, browse the home page portal at:

To get your CYBER MONDAY special choose your plan and go straight to one of these pages:

CYBER MONDAY Special:  Join For 3 or 12 months...
Get 1 to 3 months F-R-E-E:

Try the Inner Circle for $1

*first time members only - no renewals

See you on the other side!


PS. Don't Delay! This offer is available for one day only: CYBER MONDAY!


Convenience is a big consideration in today’s society. We are like busy bees running from flower to flower, what with work, kids, community affairs, and social commitments. All we want to do is get back to the hive. But when we do, there's honey to be made and we're just too tired. This is where the Diet-to-Go can help you out.

How the Diet-to-Go Plan Works

This is a meal delivery service that can help you lose weight with one of three plans: low fat vegetarian, low fat traditional, and low carb. You pick your plan based on your dietary needs. If you are not sure about what you might need, there are representatives you can talk to who can recommend one. Online, you would fill out a bit of information to help choose your plan.

The plans have two caloric options; 1200 and 1600. Depending on your needs, you can go higher or lower.  Then, they send you all the food you need – everything. You will receive complete meals that even include your beverages you can have and fruit and vegetables. Other diet plans provide the main course and you add the greens, but not with this one. They ship everything.


People have found success with this diet plan. Nothing is left to chance. When you have fresh meals delivered to your door weekly, there is no reason to fire up the stove for yourself. There are also Diet-to-Go locations in some cities where you have the option of picking up your meals right from their kitchen.

Those on the diet say that the food is restaurant quality and not lacking in taste. Other diet meal delivery plans can lack the nuances of taste which is important when dieting. If you don’t like the food, you are less likely to follow the plan to the letter. This particular diet plan is notably tasty and gets rave reviews.

Here's the Skinny

Like other plans, there is an expense involved. All of this delicious food can be yours to the tune of about $600 per month. If you can afford it, your kitchen will miss you.

You can order your food online for your convenience. There is a forum for members to read containing posts about health-related topics. The plan does not stress exercise so you are on your own to add that component.

If convenience is crucial when choosing a plan, Diet-to-Go may be the solution.

Diet-to-Go is one of the nation's leading providers of healthy, delicious meals that can be shipped anywhere in the United States. They offer a very wide variety of meal plans including: Low-Fat, Low-Carb, Vegetarian & Diabetic plans. Their food is made fresh in their kitchen, frozen immediately and shipped out weekly.

Friday, November 26, 2010

Here is a "Black Friday" Sale you will Love

My good buddy Dan Robey has agreed to take $30 dollars off his amazing new Self Improvement product Burn Fat X 10 plus to really sweeten the deal he is throwing in tons of bonus products...Fr.e.e

This is a "Black Friday sale."

If you want to look "Hot" this new year, you must see is all the "rage" on the internet right now. Imagine being able to burn more calories in 20 minutes than 3 hours of walking on a treadmill!!...check this out and save $30 right now for Black Friday .

Watch the video where Dan gives away some of his biggest weight loss secrets. Your ticket to get in shape during and after the Holidays!


Click To Watch

To your Health and Success this New Year!

Arthur M.

Tuesday, November 23, 2010

Burn Fat X 10" Special Offer Extended!

Dan Robey just sent me a quick note that will make you very happy!

His new book "Burn Fat X 10" just hit #12 on the Clickbank networks Best-Seller list after only 10 days!

Dan is thrilled and just told me he would extend the special launch bonuses for my subscribers until Midnight Fri. Nov 26th, plus he is taking $30 dollars off the regular price. 

You don't want to miss this!

Dan is giving away tons of amazing Self Improvement bonuses and one "REALLY" big bonus that you have to see to believe.

Here is just a sample of what Burn Fat X 10 does for you:

* Burn more calories in 20 minutes than you would after walking on a treadmill for 2 hours!!

* Burn Fat up to 10 times faster in just minutes a day!

* Learn how to change your habits and routines and lose weight automatically.

Watch Dan's amazing video presentation below where he gives away his biggest secrets to getting in shape fast and makes a surprise announcement at the end.

Click To Watch

Talk soon,

Monday, November 22, 2010

15 Holiday Eating Tips

The Holiday Season is one in which we all indulge ourselves in over-abundance. Especially when it comes to food. Food has become a central part of our get togethers and parties around the holidays, so it is important that we remember to make smart food choices. And this is something that is almost always easier said than done when you see some of the decadent food choices made available, made with love, by your friends and family.

In most cases, the majority of the party-going people, won't be concerned with watching their weight, so they are less inclined to bring healthier versions of their best recipes. Then it becomes our own burden to stick with our diets or to watch what we eat as the food choices are always so tempting!

The following 15 holiday eating tips are here to help you when going to holiday parties to better watch your weight by giving you some great ideas.

1. Stop Eating When You Feel Full. This is something most people won't,or don't, do. Especially those that are in the 'clean plate' club and don't like to leave extra or left over food on their plates. Honestly, there is absolutely no shame in leaving that extra portion of food on your plate. When your tummy feels full, just push yourself away from the table and say "No More For Me Thanks!".

2. Take A Few Extra or Longer Walks. Walking is a terrific form of exercise, and can be a great cardiovascular work out in colder temperatures. Especially when there is a nice layer of snow on the ground. Next time you go to let your dog out to do their bathroom 'business', why not slip on your coat and shoes, grab their leash and take them for a walk around the block, or down a few blocks. Fido will love you for it and you will be making yourself a healthier 'you' by doing it as well.

3. Don't Count Calories Incessantly. This is unnecessary and will drive your loved ones crazy, and yourself too. Let's face it, there's enough stressors around the Holidays to worry about. Gaining an extra few pounds should be the least of your troubles! The best thing you can do if you are already dieting is to watch not what you eat, but how much of it you are eating instead of trying to keep track of your caloric intake. Unless of course you are on a strict diet and need to avoid things that contain higher carbohydrates, sugars, etc. In this case, you would obviously want to avoid eating things like potatoes, breads, cookies, candies, cakes, etc.

4. Use Reduced Fat, Sugar Substitutes, or Fat Free Ingredients in Your Recipes. Lots of people complain that fat-free or reduced fat ingredients change the flavor of their favorite recipes, and not in a good way. But, in all reality, there is barely a hint of difference in flavor. In fact, if one did not have the knowledge that normal ingredients such as sour cream had been replaced with a fat-free or reduced fat substitute, you would never hear a peep about the taste. When replacing sugar such as pure cane sugar with a substitute such as Splenda, Equal, or the like, you may notice a taste difference. So, in this case, if you have picky family members, simply make two versions of the same dessert or snacks and let your family opt for their own choice.

5. Eat One Big Meal Instead Of Continuous Snacking Or Smaller Meals. Opinions will vary on this one, but whether you're eating a bigger meal once, or several smaller meals throughout the day, the amount of food you are taking in is just about the same at any rate. The difference in eating a big meal once is that you will be completely full, or have the full 'feeling' so you won't be hungry as much. And DO NOT think you can have your 3 square meals a day and then add a couple of more to the mix. That will most definitely pack on the unwanted pounds. Remember to always eat in moderation and keep in mind the full feeling. When you are getting full, STOP EATING!

6. Know Your Eating Boundaries And Don't Cross Them. This tip is especially important if you are already dieting or trying to lose weight. You know better than Aunt Betty what you can eat. Even though her home-made pound cake might taste wonderful, you may want to not opt for seconds if you are on a strict diet. Many people like to splurge around the holiday season, but it's all a matter of will power really. If you just can't help yourself and must have some of Uncle Fred's ambrosia salad, then take a smaller than normal portion of it.

7. Go For The Healthy Food Choices. Almost every family unit has at least one 'health nut' within its midst. If there are healthy food choices available, then eat more of the plain fruits and vegetables instead of the pies cakes and cookies in the holiday 'spread'. Remember too that extra dips can help pack on the pounds. Don't be afraid to ask what the dips are made from so you can make a more informed judgment on whether or not you can enjoy them. Also, you can always bring healthier food dips for fruits and veggies with you such as yogurt or reduced calorie veggie dips that are sold at most major grocery stores before the big get-together.

8. Eat In Moderation With Smaller Portions. As discussed earlier, take smaller portions of all those calorie packed goodies. This way, you can still partake of all the wonderful eats without packing on all the extra pounds that go along with all those goodies. And remember too to balance out the bad foods, or those that are packed with sugars and carbohydrates, with good foods such as plain fruits and vegetables.

9. Drink In Moderation. No, this is not an advertisement for drinking and driving, even though you should always have a designated driver if you plan on drinking more than the legal limit of course, or anything at all due to cold, icy, roads. Rather, many holiday drinks are packed with extra sugars, so watch how much of the good old egg nog you drink. This goes for either alcoholic and non-alcoholic beverages. Water is always a great choice, or non-sweetened tea or coffee. There too, is also diet soda pop if you are a soda drinker.

10. Substitute Whole Grains In Lieu of Higher Carbohydrate Filled Grains. Try to steer clear of white breads, sugary cakes, potatoes, cookies, or anything else that you believe to have a high carbohydrate count. These can put a lot of weight on you quickly and is why many diets try to steer clear of these carb laden monoliths. Go for the whole wheat, multi-grain, sugar substitute holiday food choices. Sure, it's not the same as loading up on all the 'bad-for-you' foods, but you'll be glad you did when January rolls around.

11. No Eating After 7p.m. This can be extremely difficult to do. Especially when most holiday get togethers happen after 7 o'clock! If this is the case, then you should eat before you go to the holiday bash. Most foods are not properly burned off if eaten after 7 o'clock p.m. So, it's best if you eat long before this time rolls around. However, you can eat something healthy such as fruits or vegetables minus the fatty dips if you really need to snack on something.

12. Drink More Liquids Than Eating. Drinking more liquids will fool your body into believing it is full. Therefore, you can drink lots of water, unsweetened tea or coffee, diet sodas, low calorie fruit smoothies or soft drinks(non-carbonated), etc. without feeling the guilt of over eating. Stay away from higher sweetened drinks as this will defeat the purpose of watching your weight.

13. Eat Something Before You Go Grocery Shopping. Actually, you should eat something before you do any out of the house, or in house for that matter, activity that will burn calories. But, the main reason for going grocery shopping on a full stomach is that you will be less inclined to purchase all those fattening junk foods because you are not hungry so you aren't tempted by those types of food choices. You will be able to stay on track and only purchase those things you need from the grocery store instead of packing your cart with weight packing foods!

14. Plan An Out-Door Activity. Depending on the region you live it, whether the weather is warmer or colder, plan on doing something outdoors. This can be something you do by yourself, with family, or friends that doesn't involve any eating. Things like cutting down your own Christmas Tree, shopping for gifts, either last minute or not, walking through the park(you may want to do this with someone or a group of someones for safety reasons), going sledding, skiing, skating, playing some backyard football, collecting pine cones and creating some simple bird feeders with bird seed and peanut butter, and any other activities you can think up. Try to do one thing each week to replace a day of exercise or work out that you would normally do to keep things interesting and everyone in the holiday spirit!

15. No Healthy Food Choices? Bring Some! Cutting up vegetables or fruits to create a holiday health tray can be a nice 'change of pace' for your friends or family. Why not try brining some healthy holiday cheer at your next get together. Chances are, someone else in your extended friends or family network are trying to watch their wastes too and would appreciate having a healthier-than-normal food choice. Even if that isn't the case, you are still saving yourself tons of work out time later once all those extra caloric fatty foods are attaching themselves to your waistline.

Of course there are always more things you can do to watch your weight year round. Try incorporating some of those things during the holidays as well since we all tend to eat a bit more and make less than savory choices to keep ourselves healthy, fit, and trim. Take the ideas in the tips above and fit them in to your lifestyle by changing them up a bit. Remember being healthy is a lifestyle in and of itself and should be practiced year round. It's especially important not to slack off around the holiday season when most of the unhealthy food choices are abundant.

I do hope the ideas listed above have helped you realize that you can watch your weight and still have a wonderful time at holiday gatherings without making a 'Santa's Helper' out of yourself :-).

Happy Holidays!

Arthur M.

Holiday Fitness Challenge For 2010

Tom Venuto's Holiday Fitness Challenge To You For 2010

Every year as Thanksgiving gets closer, you’ve probably seen the depressing reports: “Most people gain between 5 and 10 pounds of body fat in the six weeks between Thanksgiving and Christmas.” I’m not sure if this worries you or not, but a lot of people are terrified about getting fatter in the next two months. They anticipate the workouts falling by the wayside and the holiday food calling out to them irresistibly, defeating even the strongest willpower. There’s good news and bad news about this.


Good news: According to the New England Journal of Medicine, the average amount gained is much more modest - just over a pound.

Bad news: A study by the National Institutes of Health found that this seasonal weight gain - even just a pound - is the kind of weight gain that most people don’t lose when the holidays are over; it simply adds to the “weight creep” that “sneaks up” on you as you get older.

People often wonder how it’s possible to wake up one morning at age 40 or 45 and “suddenly” they’re 30 pounds fatter - or more - than they were in college. Mystery solved.

Of course, some people really do pack it on over the holidays, but whether its a pound or ten pounds, did you ever ask yourself why does holiday weight gain happen at all?

In previous years, I’ve asked my readers and here are some common answers I was given:

Holiday Survey Said…

“I’m too busy over the holidays to work out as often as usual.”

“I’m more stressed over the holidays, and the food is there, so I eat more.”

“I have at least three parties to attend and then there’s Christmas and New Year’s, so it’s impossible to stay on a diet”

“No one can tell me not to enjoy myself over the holidays so I’m just going to eat whatever I want.”

These answers all have a few things in common:

1. “Either/Or” Thinking

First, they assume that you can EITHER get in better shape OR enjoy yourself, but not both. Stated differently: You can either deprive yourself of holiday enjoyments or gain weight, but it has to be one or the other. The truth is, “either/or thinking” is neurotic thinking and a great killer of fitness programs.

2. Rationalizing / Excuse-Making

Second, these are all excuses or rationalizations. “I’m too busy” for example, is always an excuse, because I have never known someone who was too busy to make time for his or her highest life priorities. We all have the same amount of time - 24 hours a day – the real problem is, most people don’t make exercise and healthy eating a priority. And remember, words mean little. Actions reveal a person’s true priorities.

3. “Reverse Goal Setting”

Third, none of these are the real reasons most people gain weight over the holidays to begin with. The real reason is because an intention was never set for the opposite: To get in better shape over the holidays.

Most people set a “goal” to get in worse shape over the holidays. It’s not consciously set, of course, as few people would intentionally set out to get fatter. They simply do it by default. In their minds, they accept that it must be just about impossible to stay in shape with everything going on over the holiday season, so why bother?

Once the decision has been made, then the rationalizing (“rationing lies”) continues:

“Why should I deprive myself?”
“Family is more important”
“Worrying about diet and exercise during the holidays is neurotic”
“I don’t care if I gain a few pounds, I’m going to enjoy myself anyway”
“It’s only these two or three weeks that I let myself go wild”
“I’ll start the first week in January and lose the weight then.”

As a result of this “negative goal-setting,” they expect to work out less, eat more and gain a few pounds, and they don’t seem to even consider alternatives.

But what would happen if you…

SET A GOAL TO GET IN BETTER shape over the holidays?

Burn The Fat this christmas!

What would happen if you decided that it was not an all or nothing proposition and that you could set a goal to enjoy the holidays and all it has to offer while getting in better shape at the same time?

And what if you decided that your health and your body were the highest priorities in your life, because you realized that can’t enjoy anything else in life, including family or holidays, if you don’t have your health?

Here’s what would happen: You’d get in better shape!

I’m not all that different from you just because I’m a bodybuilder and fitness professional. I have many of the same problems, concerns and struggles as you do. Although today I always get in better shape between Thanksgiving and New Year’s, that’s a result of a conscious choice, a close examination of my old belief systems and a lot of action. For me, it all started about eight years ago.

For most of my adult life, I wasn’t much of a traveler and I didn’t enjoy flying or staying in hotels. For one thing, I had so many business commitments in the East Coast health club business, that I seldom left town for long, as I had to “tend to the stores.” But I also had a belief that if I traveled, my workouts and nutrition would suffer. After all, “it would be hard to stick with my usual bodybuilding diet, and I wouldn’t have access to my usual gyms”, I told myself. For these reasons, I never did much travel..

Then I was forced to take some trips for business reasons. Predictably enough, my nutrition and workouts suffered while I was spending time in airplanes and in hotels. With my experience having confirmed my beliefs, I re-affirmed to myself, “See, travelling is nothing but a pain. You just can’t stay on a diet and training program when you’re out of town.”

After several more trips, I noticed that something very negative happened: I surrendered. I had resigned myself to “not bother” while I was on the road. I let my expectations create my reality.

But I didn’t let it go on for long. As soon as I became aware of what was happening, I decided that I wouldn’t tolerate it, so I challenged myself and my previous limiting beliefs. I asked myself, “Why the heck not? Why let myself backslide? Why even settle for maintaining? Why not challenge myself to improve while I’m traveling?” The answer was: There was no good reason, there were only excuses.

From that day forward, I set a challenge for myself…

To come back from every trip or vacation in better shape than when I left.

Of course there were exceptions, as when I went on a vacation for total R & R. But I never let travel get in my way again. I prepared food that I would eat on the planes so airline food was never an excuse… I usually chose hotels that had kitchens, so I could cook my own food. I went food shopping immediately after check-in. I wrote my training schedule and scouted gyms in advance… And I actually found myself training harder than usual.

No matter where I was training - it could even be some “dungeon” of a gym in the middle of nowhere - it didn’t matter because my mind was focused on improving and looking better when I came home than when I left. I had a goal to motivate me!

What do you think happened? It’s not hard to guess: I always came home in better shape than when I left.

Since then, my “travel challenge” has become somewhat of a ritual in my life. When I’m away from my “home-base” it becomes a “fitness road trip.” I search the Internet or yellow pages or ask locals to help me find the most hard-core gym nearby wherever I will be staying (Gold’s Gym works for me!) When I get there, I train every bit as hard as if I had a competition just weeks away. I look forward to it now. In fact, this is what led me to my “holiday fitness challenge” idea.

Like many people, I travel over the holidays, so I’m automatically in “travel challenge” mode at thanksgiving, Christmastime and New Year’s. But with the additional temptations and busyness that the holidays bring on top of the usual travel stresses, I saw fit to declare a new challenge: “The Holiday Challenge.” The difference was that for my “holiday challenge,” I pledged to not only to return home in better shape than when I left, but to enjoy the holidays to the fullest at the same time.

can you eat this

People who think I deprive myself to look the way I do would be shocked: I eat like a KING over the holidays including Pumpkin (or apple) Pie at Thanksgiving and OF COURSE my mom’s famous red and green Jell-O Christmas cake. Then on New Year’s I’m usually toasting champagne and having a blast with friends or family….

The difference is, I don’t eat like that very often.

Every other meal stays right on schedule and I work out hard and consistently over the holidays; I don’t let everything fall apart just because ‘tis the season.’

The idea that you can EITHER enjoy the holidays OR stay in shape - but not both - is wrong, it’s damaging and it’s limiting.

Life is not an either or proposition; it’s a matter of balance.

Success does not mean going to extremes. Success can be a simple matter of re-examining your beliefs, rearranging your priorities, setting goals, changing the questions you ask yourself and re-evaluating your expectations.

Your expectations will become your reality. What are you expecting? Are you expecting success? Are you expecting to be in better shape after holiday parties, celebrations, banquets, dinners, and desserts? If not, then why not? What’s preventing you from enjoying all of the above and still getting in better shape? Do you have a limiting belief which dictates that it’s one or the other? Could it be that you never set a goal, intention or expectation to do it? Could it be that you’re rationalizing or making excuses? If so, then I challenge you to change it this year.

As of this writing, there are seven weeks until the end of the year. Why not see how much you can improve your physique over the holidays, without depriving yourself of any holiday enjoyments or festivities? Just step up your expectations. Step up your standards. Step up your nutrition. Step up your training. Step up your action. Step up and accept the “Burn The Fat holiday fitness challenge” see what happens!

That’s right… the most exciting and motivating fitness competition of the year is about to begin again!

The 2nd Annual Burn The Fat Holiday Fitness Challenge Starts November 18!

Over the course of a “49-Day Burn” I’ll show you not only how to get in the best shape of the year, but eat delicious Holiday Food and enjoy yourself to the fullest at the same time. Best part: wait until you see the rewards for the winners!

But you'll have to act quickly. Registration is only open until Wednesday, November 24 (the day before Thanksgiving). The idea behind the contest is to include all three major holidays, and that means you'll be "competing" on Thanksgiving day. If you'd like to enter for a chance to win some amazing prizes, you'll need to register before then. At midnight Eastern standard time (11/24), the doors close, and no more contestants will be accepted.

Free registration for all of our body transformation contests comes with purchase of the Burn The Fat, Feed The Muscle system. Whether or not you decide to enter the challenge, you can still make a decision to be in better shape after the holidays. If you're ready to put a stake in the ground, and finally burn the fat while enjoying the festivities, then check out this video presentation about Burn The Fat, Feed The Muscle.

Train hard and expect success!

-Tom Venuto
Author of
Burn The Fat, Feed The Muscle

PS. Most people wait until New Year’s to put any concerted effort into improving their body and their health. You may be now starting to realize that THIS is the best time of the year to make a decision, set some goals and commit to achieving them. Even if you decide not to officially enter the 2010 Burn The Fat Body Transformation Contest when registration opens on November 18th, even if it’s just for your own personal development…

THEY Took The Holiday Challenge:

How About YOU?



*The above reprinted with permission of the author

Sunday, November 21, 2010

Fitness Challenge Debunks Holiday Weight Gain Myth

FOR RELEASE 11-19 to 11-24............ CONTACT: Tom Venuto @

Fitness Challenge Debunks Holiday Weight Gain Myth

To disprove the myth that weight gain is inevitable during the holiday season, thousands of people are signing up for a fitness challenge that tests their ability to become lean and fit between the end of November and the beginning of January.

For the Holiday Challenge, a fitness contest that begins just before Thanksgiving Day (contest registration ends on November 24th), participants can sign up at the Burn The Fat website ( where they can also track their exercise and nutrition regimens for 50 days. Those who slim down the most could win a Hawaiian vacation or other prizes.

The Holiday Challenge is the brainchild of fat loss expert Tom Venuto, author of the best-selling e-book Burn The Fat, Feed The Muscle, and The Body Fat Solution (Avery/Penguin), as seen in Oprah magazine.

“Too many people buy into the news stories that say Americans will gain 5 to 10 pounds of body fat in the six weeks between Thanksgiving and Christmas,” Venuto says. In reality, according to the New England Journal of Medicine, the average amount gained over the holidays is much more modest, just over one pound.

“So the idea that everyone is going to pack on several pounds is clearly a myth,” Venuto says. “But people believe that myth and it becomes a self-fulfilling prophecy.”

To turn the conventional wisdom on its head, Venuto is challenging the thousands who follow his Burn The Fat blog to not just maintain their weight but to actually lose body fat during the holiday season.

“No one consciously sets a ‘goal’ to get in worse shape over the holidays,” Venuto says, “They do it by default. Mentally, people accept the idea that it’s impossible to stay in shape because of all the parties, the family get-togethers and the tempting food, so they say ‘Why bother?’”

Once people resign themselves to thinking that gaining fat is unavoidable they are actually setting a “negative goal,” Venuto says. And, he contends, the only way to counteract that unconscious negative decision is to create a conscious goal to do the opposite: to get in better shape over the holidays.

As an incentive to those who take part in the Holiday Challenge (at, Venuto will award two grand prizes of a 7-day vacation in Maui, Hawaii to the overall winners in the men’s division and the women’s division.

Because the Holiday Challenge is a body transformation contest – and not simply a weight-loss competition – participants will be judged on how much they improve their body composition (the amount of lean body mass and body fat percentage). Contestants will also be judged on the visual improvement in their bodies (as illustrated by their “before” and “after” pictures), and the inspirational essay they must submit during the contest. In addition to the overall winners, additional prizes, (including IPods and Kindles) will be awarded to winners in other categories such as “Most Ripped,” “Most Inspirational” and “Top Team.”

During the Holiday Challenge, contestants must enter their body fat measurements, workout details and food intake (even on Thanksgiving and Christmas Day) using a daily journal at the Burn The Fat Inner Circle website (

But participants will need to do more than simply follow contest rules. They will also have to challenge the excuses and rationalizations that cause many people to fall off the fitness wagon during December.

“One of the most common excuses is ‘I’m too busy to work out over the holidays,’” Venuto says. “But no one is too busy for their highest priorities. Your health and your body have to become your highest priority – because without your health, you can’t enjoy anything else in life, including your family or the holidays.”

And those who want to be successful in the Holiday Challenge must also break out of the “either/or” thinking that keeps many people from reaching their fitness goals. “People believe they can either get in shape or they can enjoy themselves – but not both,” Venuto says. “But the truth is you really can enjoy the holidays and get in better shape at the same time.”

“Life is not an “either/or” proposition,” he adds. “It’s a matter of balance. And challenging yourself to achieve that balance is a great way to start the New Year!”

For complete details, prizes and entry requirements for the Burn The Fat Holiday Fitness Challenge go to:

For information about Burn The Fat, Feed the Muscle, the official fat-burning system of the Holiday Fitness Challenge, watch a complete video presentation at:

Saturday, November 20, 2010

This Video Contains The Ticket To Your New Body

Today I want to share a really awesome video presentation with you which shows how a woman named Tanya lost 60 pounds using an innovative exercise system that involves virtually zero cardio!

Yes, I know it sounds too good to be true. I thought the same thing when I first heard about this but as I watched the video presentation, I began to understand how this uniquely powerful weight loss system works.

Quick Link

Now I don't know about you but 45 minutes on treadmill can sometimes feel like an eternity in my opinion.  And what's worse is that in that 45 minutes, I typically only burn around 500 calories at most (and that's if I get my heart rate extremely high and keep it that way for most of the workout) only to realize that I quickly recoup those calories by eating a piece of grilled chicken and a side order of steamed broccoli.

In my opinion, something seems very wrong with this picture.

Why is it that we have to work so hard to burn calories that we can so easily gain back even when we're eating the healthiest types of foods possible?

Well, there is a better way and a world renowned personal trainer by the name of Bill Hebson has been using it to help Hollywood stars and professional athletes torch excess fat off their bodies in a fraction of the time it takes everyone else.  That's probably the reason they're shelling out over $200 an hour to work with this guy with absolutely no problem.

It's also probably the reason why celebrities can shed weight faster than the rest of us; even when they don't resort to plastic surgery.

The good news is that he's sharing his secret in this FREEE presentation. Oh and he's also making a huge announcement  about a
FREEE gift that you can get at the end of the video so make sure you watch the whole thing in it's entirety.

So what is this system?

Well, when you watch the video (which isn't very long at all) you'll  quickly understand how this system works.

It's really simple, but extremely powerful.

Check it out here.

Talk soon,

Transform your body in 49 days and win a trip to Maui!

The 2nd annual Burn the Fat holiday Challenge has just begun!

Best body transformation in 49 days wins an all inclusive 6-night Hawaiian dream vacation to Maui.

Go straight to this web page for contest details:

Thousands of men and women have entered the last two Burn the Fat challenges, and this year may be the biggest burn the fat contest ever.

Some folks might be thinking "that's too much competition." But listen, This contest is unique. This is not like a bodybuilding or figure competition where the best physique - in absolute terms - wins.

In the Burn the Fat contest its about SELF IMPROVEMENT. that means relative improvement -  how much YOU improve, not how you compare to the next guy or gal... regardless of your body shape, weight or body fat today, ANYBODY who makes BIG improvements could win...

And you will be SHOCKED when you see how much you can improve in just 49 short days (take a look at the before and after photos on the contest page below):

The person in this fitness challenge contest who shows the most personal improvement from before to after both visually via photos and based on the numbers, in 49 days, is the person who will win. A fitness expert judging panel will vote.

What's more, we have sub categories with winners for:

* Most ripped
* Best body recomposition (fat to muscle transformation)
* Most inspirational
* Most supportive
* Top Team

Tom Venuto is giving away a whole slew of IPODS, IPADS, kindles autographed books and more for these winners. IN fact he's giving away more free membership time than ever before.

The grand prize winners get to spend 7 days and 6 nights in pure luxury at the 5-star Four Seasons resort on Wailea beach in Maui Hawaii!

But everyone is a winner in this contest because if you go through the holidays, ENJOYING THEM TO THE FULLEST,  while transforming your body at the same time, and if you are in better shape on January 1st than you are today, that makes you a winner whether you get awarded a prize or not.

This is the first announcement that the official contest page is now open and the challenge officially opened Thursday, November 18th, 2010

If you're not a member of the burn the fat inner circle family yet, then go get contest rules, regulations and registration details here

The contest entry deadline is Wednesday, November 24th at 11:59 pm EST but do not wait until the last minute to enter or you may risk getting locked out.

Some restrictions DO apply* - read the info page for details:

To your success,

Arthur M.

PS *  International, federal, state and local laws may apply. Contest is void where prohibited. Void for new customers in Vermont, North Dakota and Maryland due to state laws. Must be 18 and in good health to enter

Complete rules and regulations at:

Friday, November 19, 2010

Burn Fat Ten Times Faster

If you're trying to lose weight, you may be wasting your time doing long bouts of cardio.

Burn Fat Ten Times Faster Without Risking Your Health>>

Are you looking for a way to get the body you've always wanted without putting your health at risk with drugs, surgery or dangerous workout routines that overwork your body?

In most cases, the only way that you can do this is with a strict diet and a ton of time on the treadmill, elliptical or exercise bike.

The good news is that Dan Robey has teamed up with one of the nation's top personal trainers to develop a system that can help you get the body you've always dreamed of without risking your health or spending hours doing long bouts in cardio.

In fact, Dan's system is so uniquely powerful that you can actually burn fat 10 times faster without a treadmill than if you were on one. I guess that's why he calls it Burn Fat X Ten.

This system is so uniquely effective that I can't really even describe it so Dan created a special, short video presentation which gives away a few of the secrets that make this system so powerful.

You can check it out here>>

If you've ever wanted to know how professional athletes and celebrities are able to transform their bodies in a fraction of the time it takes the rest of us, then watch this video.

Bill Hebson is a personal trainer to the stars who has been using this powerful system for years to give people that "Hollywood look" without drugs or surgery and now you can learn some of the secrets by watching this presentation.

At the end of the presentation, Dan is going to make a special announcement that you DON'T want to miss so make sure you watch the entire video right to the very end.

Thursday, November 18, 2010

Holiday Fat Loss Blueprint is CLOSING (last chance)

If you’ve been paying attention to the last few updates I’ve sent out, then you know that you can absolutely use every single holiday dessert, party, and meal (starting with Thursday’s BIG Thanksgiving feast) to your advantage this holiday season in order to easily LOSE a massive amount of body fat over the coming six weeks, while everyone else is stuck gaining it.

And if you’re interested in doing just that, this is your absolute LAST chance to get the program that will show you *exactly* how it’s done before the price doubles and all the bonuses are removed at midnight tonight.

==> Cheat Your Way Thin + Holiday Bonuses (HALF price)

Bonus #1: The Strategic Holiday Cheat Calendar – A literal day-by-day blueprint for maximizing fat loss over the holidays, with each and every holiday already designated as a Cheat Day, so you don’t miss out on a single thing (except the holiday fat gain).

Bonus #2: The Cheat Your Way Thin Restaurant Guide – A complete guide to dining out to compliment the program and calendar, giving you hundreds of Cheat Your Way Thin “approved” recipes to enjoy while being social and dining out

And of course you’ll also get the original, complete Cheat Your Way Thin system to use at any point now or in the future.

The fact is this: you’re going to be doing plenty of cheating this holiday season regardless, why not get a system that turns that cheating into fast fat loss results?

And if you’re planning on chowing down on Thursday (11/25), perfect! You’ll already be following the program, because the calendar bonus starts in just one week with all the Thanksgiving goodness.

Don’t hold back this holiday season. Have at it. It’s one of the main reasons that you’ll continually find yourself leaner and leaner when you pick up (and follow) Joel’s program before midnight tonight:

Cheat Your Way Thin + Holiday Bonuses (HALF price) <== LAST chance

Happy Holidays!

Arthur M.

Burn the Fat Holiday Challenge is about to begin!

The 2nd annual Burn the Fat holiday Challenge 49-day body transformation contest is about to begin:

Tom Venuto is sending the overall winners on an all inclusive 6-night Hawaiian dream vacation to Maui.

Best part: You could be in the best shape of your life when you go, if you are chosen as the winner.

Thousands of men and women have entered the last two Burn the Fat challenges, and this year may be the biggest burn the fat contest ever.

Some folks might be thinking "that's too much competition." But listen, This contest is unique. This is not like a bodybuilding or figure competition where the best physique - in absolute terms - on that stage wins.

In this contest its about SELF IMPROVEMENT. that means relative improvement -  how much YOU improve, not how you compare to the next guy or gal...

ANYBODY who makes BIG improvements could win - regardless of what you weigh or what your body fat is today.

And you will be SHOCKED when you see how much you can improve in just 49 short days.

The person in this fitness challenge contest who shows the most personal improvement from before to after both visually via photos and based on the numbers, in 49 days, is the person who will win. A fitness expert judging panel will vote.

What's more, we have sub categories with winners for:

* Most ripped
* Best body recomposition (fat to muscle)
* Most inspirational
* Most supportive
* Top Team

Tom is giving away a whole slew of IPODS, IPADS, kindles autographed books and more for these winners. IN fact we are giving away more free membership time than ever before.

The grand prize winners get to spend 7 days and 6 nights in pure luxury at the 5-star Four Seasons resort on Wailea beach in Maui Hawaii!

But you see, everyone is truly  a winner in this contest because if you go through the holidays, ENJOYING THEM TO THE FULLEST, while transforming your body at the same time, and if you are in better shape on New Year's Eve than you are today, that makes you a winner whether you get awarded a prize or not.

Tom doesn't believe there are any "losers" in this challenge.

The official contest page is now open and the challenge official starts just hours from now at 12:01 am, Thursday, November 18th, 2010

If you're already a member of the inner circle, then you're already eligible to enter, no entry fee and no additional purchase required. Just log into the site and go straight to the holiday challenge forums

If you're not a member of the inner circle family yet, then go get contest rules, regulations and registration details here:

The contest entry deadline is Wednesday, November 24th at 11:59 pm EST and some restrictions DO apply - read the info page for details:

To your success,

Arthur M.

PS * some restrictions apply. International, federal, state and local laws may apply.  Void where prohibited. Void for new customers in Vermont, North Dakota and Maryland due to state laws. Must be 18 to enter. Complete rules and regulations at:

Cheat Your Way Thin This Holiday

Two things to share with you today.

First, a cool bonus announcement, and second, a pretty insightful article from Cheat Your Way Thin creator, Joel Marion.

First up -- how would you like to go out to eat without ever having to worry about what menu items and meals are "approved" for your current nutrition program?

Would make going out and being social EXTREMELY easy, wouldn't it?

Well, good news, Cheat Your Way Thin author Joel Marion just informed me that he's added a BRAND NEW bonus to the "Holiday" package -- the official Cheat Your Way Thin Restaurant Guide!

In the guide, Joel dissects the menus of more than 75 popular restaurants, providing you with a detailed list of Cheat Your Way Thin approved meals and options at each.

And today, in honor of the American Thanksgiving holiday, you can get the Restaurant Guide bonus, along with the Holiday Cheat Calendar bonus (a day-by-day guide, with every holiday designated as a Cheat Day, to achieve maximal fat loss DURING the holidays), AND the complete Cheat Your Way Thin system for less than HALF price.

Just use the link below to access the invitation only HALF PRICE sale:


Want more information on how "cheating" can actually help your fat loss efforts and why typical "diets" don't work? Check out Joel's article below: Why "Dieting" CAN'T Work"

Why "Dieting" CAN'T Work
By Joel Marion, CISSN, NSCA-CPT


Ever feel this way? Or maybe a better question is: Ever been on a diet?

Why is dieting so psychologically draining?

Well, for one, it requires change in a major area of our lives—the way we eat—and for most of us, change is a very uncomfortable thing.

Fact is, changing old habits and forming new ones is never an easy task; however, with dieting, it becomes exceedingly difficult given all of the physical adaptations that occur (which we will soon discuss).

Consider what happens in your mind when you go on a diet.

Almost immediately you are faced with an array of cravings. Just the sight or smell of food mentally adds to your already present hunger pangs. You find yourself craving foods that normally you have no desire to eat.

Every time you come in contact with an “off-limits” food item—whether it be on a television commercial, in a magazine, or physically right in front of you—the battle begins.

Do you give into the temptation to experience immediate pleasure, only to be swarmed by overwhelming guilt shortly soon after? Or do you stick it out and allow the anxiety to increase with every day?

It seems like a lose-lose situation—and it is.

And what if you’re not making as much progress as you had hoped? What if you’re seemingly doing everything right and the scale just isn’t moving?

Feelings of frustration, discouragement, and even depression emerge, making you even more inclined to break your diet.

I mean, who wants to sacrifice without being rewarded? At least when you bite into a chocolate chip cookie, the taste is satisfying. But working hard to reap no return on investment? Well that, that just flat out sucks.

There has to be a better way—and fortunately, there is.

The simple truth is this: “diets” can’t work.

If you tried ‘em and failed, you’re just like 99% of the rest of the world, myself included: normal.

You see, any time you restrict calories, you literally “program” your body to fight against your every effort to lose weight.

Not quite making sense? Time for a little history lesson.

Think back for just a minute to the time in which our ancestors roamed the earth. You know, the hunter and gather, feast and famine type days.

For those individuals, survival was king, and in order to survive, they had to do the whole “eating” thing just like us.

Unfortunately, things weren’t quite as easy for this group as they are today. No supermarkets. No drive-through meal deals. Instead, when our primitive ancestors wanted a nice steak, they had to go find it.

This inevitably meant that there were plenty of instances in which our yester-year counterparts went without food for days at a time. And at other times, namely during the winter months, their bodies were forced to get by on very little daily food and calories.

And the reason why they didn’t die? There’s only one—the body’s natural defense against starvation.

Don’t get enough calories for an extended period of time? No problem, the body simply causes ”bad” hormones, fat storage enzymes, and hunger to all increase while “good” hormones, metabolism, and fat burning enzymes all take a dive.

Enter “starvation mode”.

Friend to our ancestors; anything but to the dieter.

You see, dieting, although planned, is nothing more than a lesser degree of premeditated starvation.

Go on a diet—any diet—and it wont be long until the body begins fighting for every ounce of your body fat. You want to lose it; it wants to keep it. And guess what? It wins every time.

Sad scenario, I know.

But what if there was some way to “trick” your body into thinking you aren’t dieting when you actually are?

What if you could essentially “block” the body from entering starvation mode, keeping fat burning at its highest point, week after week?

Well, you can.

And even better news—you can do it by strategically “cheating” on your diet with all your favorite foods.

Is it apple pie that you crave? Chocolate chip cookies (like me)? Or maybe just the freedom to order whatever you want from your favorite restaurant’s menu? Whatever it is, believe it or not, you can actually use those foods to help you lose fat faster.

But it needs to be very strategic, and with Cheat Your Way Thin, that’s exactly what I teach you how to do.

“So how does strategic cheating override the starvation protection mechanism?”

That’s a good question, and one I’m more than happy to answer.

You see, it takes the body about one week of calorie restriction to substantially trigger “starvation mode” and perpetuate the negative adaptations we discussed previously (decreased metabolism, slowed/stalled fat loss, etc).

On the other hand, it takes a much shorter period of time to reverse these trends via strategic practices of “overfeeding” or dietary “cheating”.

Essentially, by incorporating bursts of strategic cheating like I teach in Cheat Your Way Thin, you can literally turn your metabolism into your fat burning slave by ensuring you always have an internal environment primed for burning fat—and you do it with your favorite foods.

Oh, and did I mention just how HUGE that is psychologically?

Thinking back, I can remember when I used to “cheat” only to quickly be overwhelmed by feelings of guilt and failure. Never again. Now when I cheat, it’s planned. And each time I do, I walk away knowing that I just accelerated my progress.

Frankly, it doesn’t get much better than knowing that you just USED your Thanksgiving Dinner AND dessert to speed along fat loss.

Anxiety? Nope. When cravings arise, there is major comfort in knowing that you’ll be able to enjoy that very food in just a few short days when your next cheat session rolls around.

Feelings of discouragement and decreased motivation? Definitely with other diets, but with Cheat Your Way Thin, you’ll actually be excited to step on the scale week after week to view the consistent, steady progress that regular, strategic cheating yields.

Simply put, strategic cheating solves the dietary dilemma by providing you with powerful metabolic benefits and perhaps even more powerful psychological ones.

Finally, a diet that actually WORKS.


Pretty convincing (and insightful) if I do say so myself!

If you want to cheat your way through the holidays this year, and actually LOSE a massive amount of body fat(while everyone else is stuck gaining it), then be sure to pick up the full "blueprint" while it's still less than half price: <== Ends Soon

And get ready for your first BIG Cheat Day next week -- Thanksgiving Day!

To a happier, fuller, leaner you this holiday season ;)

Arthur M.

Wednesday, November 17, 2010

BURN fat during the holidays with this new method

What if I told you that you could actually LOSE up to 21 lbs of fat this holiday season without giving up a single holiday meal, party, or dessert? Is that something you might be interested in?

Of course it is, and believe it or not, that's EXACTLY the topic of today's newsletter.

You see, my good friend and certified nutritionist Joel Marion just released the Holiday Edition of his Cheat Your Way Thin system, and along with a SIZABLE discount he's also giving away some pretty unique bonuses. Get the details here:

==> How to "Cheat" Your Way Through the Holidays

One of the coolest bonuses, I think, is the "Holiday Cheat Calendar" - a complete day by day guide that designates every holiday from Thanksgiving through January as a fat-incinerating "Cheat Day", along with exact details on what to do each and every day in between to ensure you're maximizing the fat burning potential of each holiday cheat.

Essentially, it’s a complete blueprint for you to lose up to 21 lbs of blubber this holiday season (while everyone else GAINS those same pounds) without ever missing out on a single holiday meal, party, or dessert!

Oh, and did I mention that the program starts with your first BIG Cheat Day – Thanksgiving!

Here's the link again:

==> How to USE the Holidays to LOSE Fat Faster

Another cool bonus Joel is giving to all first day action takers is a 3-part LIVE holiday coaching series where he'll literally be leading users through the Holidays from start to finish with private coaching calls in November, December, AND January--and all three of those calls come at no additional cost for anyone who grabs their copy of Joel's holiday fat loss program today.

Bottom line, if you’re looking to truly enjoy the holidays while finally being AHEAD of the game come Jan 1st, then you're not going to find a more perfect solution than this program.

And remember, the 3 LIVE Holiday coaching sessions are only for individuals who grab their copy of Joel's system on Day 1 (that's today):

Don’t miss out on those!

==> Big Discount + Fast-action Coaching (today only)

Here’s to easily losing weight this holiday season!

Your friend,

Arthur M.

P.S. I almost forgot to mention: More than 6 years of continuous research and over 308 medical research papers went in to initially developing this program, and even more since then to continually perfect it.

What you're getting with Cheat Your Way Thin is without a doubt one of the most researched nutrition programs available anywhere, and that's just one of many reasons I'm si happy to introduce you to it.

If you are someone who has struggled to lose fat in the past, Joel's site explains in detail exactly why it's very likely NOT your fault, and then teaches you how you can literally "trick" your body in to burning more fat with your favorite foods.

Get the details here:

==> How to LOSE 10-15 pounds this holiday season

Tuesday, November 16, 2010

The See-Food, Reach-Food Diet

By Tom Venuto

You’ve heard of the “See-Food” diet haven’t you? No, that’s not the diet where you load up on fish, lobster, crab and mussels. The See-Food Diet is the one that so many of us crack jokes about – it’s the diet where you eat everything in sight! But don’t laugh too hard. Scientists at Cornell University and other research institutions have proven that you actually WILL eat more food if you see food more. In fact, if you can see it and it’s within arm’s reach, you could eat yourself obese within a few years and not even know what hit you because the eating happens unconsciously.

It should be common sense that when you’re constantly surrounded by food, you tend to eat more.

But one thing that hasn’t been clear until recently was how seeing food (visibility) and having it within reach (proximity) could influence unconscious eating (and how it influences what I call “eating amnesia”).

Developmental psychologists tell us that the more effort or time you invest in a unique activity, the more likely you’ll be to remember it.

In other words, if you have to go out of your way to get food, you’ll remember eating it. If the food is right there within arms reach, you’ll munch away and more easily forget it.

For years, Dr. Brian Wansink of the Food and Brand Laboratory at Cornell University has been conducting fascinating experiments to find out what really makes you eat more food than you need.

Some of his previous studies revealed that taste, palatability, mood, stress, social context, role models (parental influence), visual cues, visibility and convenience can all influence how much you eat (Eating behavior is environmentally and psychologically influenced – appetite is not just biological).

To explore the influence of food proximity and visibility on eating behavior, Wansink set up an experiment using 40 female staff members from the University of Illinois at Urbana-Champain. The subjects were not told it was a weight loss or calorie-related study. They were told that they would be given a free candy dish filled with chocolates (candy “kisses”) and they’d be contacted and surveyed about their candy preferences. They were also told not to share the candies, take them home or move the dish.

Participants were divided into four groups:

1) Proximate and visible (can see and reach)
2) Proximate and non-visible (can reach but not see)
3) Less proximate and visible (can see but can’t reach)
4) Less proximate and non visible (can’t see, and can’t reach)

During each day of the four week study, 30 chocolates were placed in 20 clear containers and 20 opaque containers and delivered to the 40 subjects. The containers were replenished every afternoon. They were kept in the same location for 4 straight business days and then rotated on the following week. Researchers kept a daily record of the number of chocolates eaten from each container and comparisons were made from the data collected.

At the end of each week, each subject was given a questionnaire which asked them how much they thought they had eaten over the entire week and asked them about their perceptions regarding the chocolates (such as “it was difficult to stop eating them,” “I thought of eating the chocolates often,” etc).

When the results were tabulated, here’s what Dr. Wansink and his research team discovered:

The visibility and proximity of the candy dish also influenced the subject’s perceptions. Regardless of whether participants could actually see the chocolates, if the candies were sitting on the desk (as opposed to being a mere 2 meters away), they were rated as more attention-attracting and difficult to resist. Candies in the clear containers were also rated as more difficult to resist and more attention attracting.

Most interesting of all, this study confirmed that when food is close by and visible, you’ll not only eat more, you’ll also be likely to forget that you ate them and therefore, underestimate how much you’ve eaten (I like to call that “eating amnesia.”)

Is a few extra candies a day really a big deal?

If it becomes habitual it sure is! Over a year, the difference between the candy dish placement would mean 125 calories per day which adds up to 12 extra pounds of body fat over a year.

When given the advice to keep junk food out of the house and office, I often hear complaints that it’s “impossible” to do because the rest of the family would have a fit, or simply not allow it. As for the office, one of the biggest excuses I’ve heard for diet failure is that the temptations are always there and it’s out of your control to change. Invariably someone else brings doughnuts or candy to the office.

Now you know what to do to reduce temptation and successfully stick with your program more effectively:

If you can’t keep it out of your office or house, keep it out of sight and out of arm’s reach. That alone is enough to reduce consumption.

At home, if your significant other or family is not willing to remove all offending foods from the premises, then get their agreement that their food is not to remain in plain sight - it goes in the back of a refrigerator drawer and not on the shelf at eye level, or if non-perishable, it goes inside a cupboard that is exclusively the domain of the other person.

At work, tell your office pals to keep the candy, doughnuts and other temptations off your desk, at a distance and out of sight. If they put any unhealthy snacks on your desk, promptly remove them!

Environmental cues can trigger you to eat impulsively. If you can see it and reach it, you’ll eat more of it, and you’ll forget how much you ate. So get the junk out of your home and office now and if you can’t, then get it out of your sight. If you can’t do that, get it out of arms reach.

Better yet, setup an "environment for success" with a lifestyle program like my Burn The Fat, Feed The Muscle system.

Tom Venuto, author of
Burn The Fat Feed The Muscle

Founder & CEO of
Burn The Fat Inner Circle

About the Author:

Tom Venuto is the author of the #1 best seller, Burn the Fat, Feed the Muscle: Fat Burning Secrets of the World’s Best Bodybuilders and Fitness Models. Tom is a lifetime natural bodybuilder and fat loss expert who achieved an astonishing 3.7% body fat level without drugs or supplements. Discover how to increase your metabolism and burn stubborn body fat, find out which foods burn fat and which foods turn to fat, plus get a free fat loss report and mini course by visiting Tom's site at:

Monday, November 15, 2010

Dr. Seigal’s Cookie Diet

Who knew that you could lose weight by eating cookies? This is a million dollar revelation akin to knowing the meaning of life! Let's take a look at these amazing cookies and what they could mean for your plan to lose weight.

How the Dr. Seigal Cookie Plan Works

According to Dr. Seigal, who has been using his famous weight loss cookies in his Florida medical practice for over 25 years, it is true that cookies will help you lose weight. But, not just any cookies.

Dr. Seigal's cookies combine a formula of nutrients that curb the appetite enough so that you don’t feel deprived and are satisfied. The premise is that you will lose weight even if your doctor adds a couple hundred calories to your daily intake with these cookies.

The plan is simple. You are asked to eat 6 cookies a day (who wouldn’t like that?). The cookies are eaten at breakfast, lunch, and for snacks. At dinnertime, you will eat a sensible, healthy meal.

There is a 3-step process in which your plan is designed. First, you complete a 28-day program to determine how many calories you need to maintain a healthy weight. This free assessment will show you how to gauge your calories for roughly a month.

After you are finished, you go back to the website and plug in your results. From there, you will be given a daily calorie amount that includes your cookies. Dr. Seigal suggests 1,000 calories for weight loss but this is the bare minimum to keep the body functioning. Your personal physician may suggest a higher number. Always defer to your physician as you do this plan.

Follow the plan until you reach your goal weight. Then, you can use the cookies and other products in a maintenance program to continue to maintain a healthy weight.


People have reported that the weight falls off of them just by eating cookies and a sensible dinner. The cookies are good and come in a variety of flavors; blueberry, banana, coconut, oatmeal raisin, and chocolate. There are also other products like shakes, enriched water, and vitamin pills to help enhance weight loss. All of the products in the line contain the same appetite suppressant formula that is found in the cookies.

Here's the Skinny

This plan can add up financially right away. A full month of cookies can cost almost $300, and this amount doesn’t include what you will pay to provide your one meal a day.  Also, like many diet programs, this plan does not mention exercise. Be sure to include regular physical fitness activities to balance your body and weight loss.

If you enjoy yummy cookies, and like a structured diet plan, Dr. Seigal’s cookie diet can help you lose weight and have that cookie, too.


Dr. Siegal's COOKIE DIET™  More than 500,000 people have lost weight eating cookies. Now it's your turn! However, until recently, the only place to get them was at Dr. Siegal’s clinics in Florida or from several hundred doctors to whom he provided them.

Friday, November 12, 2010

Night Time Eating And Fat Loss

By Tom Venuto

“Eat breakfast like a king, eat lunch like a prince and eat dinner like a pauper.” This maxim can be attributed to nutrition writer Adelle Davis, and since her passing in 1974, the advice to eat less at night to help with fat loss has lived on and continued to circulate in many different incarnations. This includes suggestions such as:

“Don't eat a lot before bedtime”
“Don’t eat midnight snacks”
“Don’t eat anything after 7pm”
“Don’t eat any carbs at night”
“Don’t eat any carbs after 3 pm”
and so on…

I too believe that eating lightly at night is usually very solid advice for people seeking increased fat loss, especially for people who are inactive at night. However, some fitness experts today, when they hear “eat less at night,” start screaming, "Diet Voodoo!”…

Opinions on this subject are definitely mixed. Many highly respected experts strongly recommend eating less at night to improve fat loss, while others suggest that it’s only "calories in vs calories out" over 24 hours that matters.

The critics say that it’s ridiculous to cut off food intake at a certain hour or to presume that “carbs turn to fat” at night as if there were some kind of nocturnal carbohydrate gremlins waiting to shuttle calories into fat cells when the moon is full. They suggest that if you eat less in the morning and eat more at night, it all “balances itself out at the end of the day.”

Of course, food does not turn to fat just because it’s eaten after a certain “cutoff hour” and carbs do not necessarily turn to fat at night either (although there are hypotheses about low evening insulin sensitivity having some significance). What we do know for certain is that the law of energy balance is with us at all hours of the day - and that bears some deeper consideration when you realize that we expend the least energy when we are sleeping and many people spend the entire evening watching TV.

I had the privilege of interviewing sports nutritionist and dietician Dan Benardot, PhD, and he gave us a very interesting perspective on this.

Dr. Benardot said that thinking in terms of 24 hour energy balance may be a seriously flawed and outdated concept. He says that the old model of energy balance looks at calories in versus calories out in 24 hour units. However, what really happens is that your body allocates energy minute by minute and hour by hour as your body’s needs dictate, not at some specified 24 hour end point.

I first heard this concept suggested by Dr. Fred Hatfield about 15 years ago. Hatfield explained how and why you should be thinking ahead to the next three hours and adjusting your energy intake accordingly.

Although it’s not really a new idea, Dr. Benardot has recently taken this concept to a much higher level of refinement and he calls the new paradigm, “Within Day Energy Balance.”

The Within Day Energy balance approach not only backs up the practice of eating small meals approximately every three hours, AND the practice of “nutrient timing” (which is why post workout nutrition is such a popular topic today, and rightly so)… it also suggests that we should adjust our energy intake according to our activity.

Let’s make the assumption most people come home from work, then plop on the couch in front of the TV all night. Let’s also assume that the majority of people go to bed late in the evening, usually around 10 pm, 11 pm or midnight. Therefore, nightime is the period during which the least energy is being expended.

If this is true, then it’s logical to suggest that one should not eat huge amounts of calories at night, especially right before bed because that would provide excess fuel at a time when it is not needed. The result is increased likelihood of fat storage.

From the within day energy balance perspective, the advice to eat less at night makes complete sense. Of course it also suggests that if you train at night, then you should eat more at night to support that activity beforehand and to support recovery afterwards.

Those stuck on a 24 hour model of energy expenditure would say timing of energy intake doesn't matter as long as the total calories for the day are in a deficit. But who ever decided that the body operates on a 24-hour “DAY”?

Try this test (or not!): Eat a 2500 calorie per day diet, with nothing for breakfast, nothing before or after your morning workout, 500 calories for lunch, 750 calories for dinner and 1250 calories before bedtime.

Now compare that to the SAME 2500 calorie diet with 6 small meals of approximately 420 calories per meal and then tweak those meal sizes a bit so that you eat a little more before and after your workout and a little less later at night.

Both are 2500 calories per day. According to “24 hour energy balance” thinking, both diets will produce the same results in performance, health and body composition. But will they?

Does your body really do a calculation at midnight and add up the day’s totals like a business man when he closes out the register at night? It’s a lot more logical that energy is stored in real time and energy is burned in real time, rather than accounted for at the end of each 24 hour period.

24 hour energy balance is just one way to academically sort calories so you can understand it and count it in convenient units of time. This has its uses, as in calculating a daily calorie intake level for menu planning purposes.

Ok, but enough about calories, what about the individual macronutrients? Some people don't simply suggest eating fewer calories at night, they suggest you take your calorie cut specifically from CARBS rather than from all macronutrients evenly across the board. Is there anything to it?

Well, there’s more than one theory. The most commonly quoted theory has to do with insulin.

The late bodybuilding guru Dan Duchaine was once asked by a competitor,

“I want to get cut up for an upcoming contest. Should I eat at night? I heard I shouldn’t eat carbs after six pm.”

Duchaine answered:
“It’s true that insulin sensitivity is lowest at night. Let’s discuss what is happening in your body that makes it dislike carbs at night. Cortisol, a catabolic hormone, is highest at night. When cortisol is elevated, your muscle cell insulin sensitivity is lowered…”

More recently, David Barr wrote a tip on “lower carbs at night” for T-Muscle Magazine. He said:

“Even when bulking, you don’t want to start scarfing down Pop Tarts before you go to bed. Our muscle insulin sensitivity decreases as the day wears on, meaning that we’re more likely to generate a large insulin response from ingesting carbs. Stated differently, we’re more predisposed to adding fat mass by eating carbs at night because our body doesn’t handle the hormone insulin as well as it does earlier in the day.”

Mind you, Barr is a not a “voodoo” guy; he is a respected scientist who also happens to be well known as a “dogma destroyer” and “myth buster”… and Duchaine, although he had a shady past and some run-ins with the law, was nevertheless highly respected by nearly all in the bodybuilding world for his ahead-of-his-time nutrition wisdom.

As a result of advice like this, word got out in the bodybuilding and fitness community that you should eat fewer carbs at night. Real world results and the “test of time” have suggested that this is an effective strategy. I also don’t know a single nutrition or training expert who doesn’t agree that insulin management and improvement of insulin sensitivity aren’t effective approaches in the management of body fat.

However, it’s only fair to point out that not all scientists agree that cutting carbs at night will have any real world impact on fat loss, outside of any additional calorie deficit created by it. Dr. Benardot, for example, doesn’t think there’s much to it. He says that exercisers and athletes in particular, usually have excellent glycemic control, so the ratio of macronutrients should not be as much of an issue as the total energy balance in relation to energy needs at a particular time and the meal frequency (eating every 3 hours).

Regardless of which side of the “carbs at night” debate you lean towards, if you consider the within day energy balance principle, it makes perfect sense not to eat large, calorie-dense meals late at night before bedtime.

Keep in mind of course, that cutting back on your calories and/or carbs at night makes the most sense in the context of a fat loss program, especially if fat loss has been slow. It’s quite possible that I might give the exact opposite advice to the skinny “ectomorph” who is having a hard time gaining muscular body weight.

Also consider that this doesn’t necessarily mean eating nothing at night; it may simply mean eating smaller meals or emphasizing lean protein and green veggies (or a small protein shake) at night.

Many programs suggest a specific time when you should eat your last meal of the day. However, I’d suggest avoiding an absolute cut off time, such as “no food or no carbs after 6 pm, etc,” because people go to bed at different times, and maintenance of steady blood sugar and an optimal hormonal balance even at night are also important goals.

A more personalized suggestion is to cut off food intake 3 hours before bedtime, if practical and possible. For example, if you eat dinner at 6 pm, but don’t go to bed until 12 midnight, then a small 9 pm meal or a snack makes sense, but keep it light, preferably lean protein, and don't raid the refrigerator at 11:55!

An important rule to remember in all cases, is that whatever is working, keep doing more of it. If you eat your largest meal before bed and lose fat anyway, I would never tell you to change that. Results are what counts. On the other hand, if you’re stuck at a fat loss plateau, this is a technique I’d suggest you give a try.

Night time eating is likely to remain a subject of debate - especially the part about whether carbs should be targeted for removal in evening meals.

However, perhaps even those who are skeptical can consider, that if cutting out carbs at night is effective for fat loss, it may be for the simple reason that it forces you to eat less automatically.

In other words, setting a rule to eat fewer calories or to eat fewer carbs at night may be a very effective way to keep your daily calories in check and to match intake to activity, whereas people who are allowed to eat ad libitum at night when they’re home, glued to the couch and watching TV, etc., may tend to overeat when food is readily available, but the energy is not needed in large amounts.

Me personally? Unless I’m weight training at night, I have always reduced calories and carbs at night when “cutting” for bodybuilding competition. It’s worked so well for me that I devoted a whole section to it in my program, Burn The Fat, Feed The Muscle (BFFM) and I call the techniques “calorie tapering” and “carb tapering.” For more information on how I use these methods to help me reach single digit body fat, you can visit:

Tom Venuto, author of
Burn The Fat Feed The Muscle

Founder & CEO of
Burn The Fat Inner Circle

About the Author:

Tom Venuto is the author of the #1 best seller, Burn the Fat, Feed the Muscle: Fat Burning Secrets of the World’s Best Bodybuilders and Fitness Models. Tom is a lifetime natural bodybuilder and fat loss expert who achieved an astonishing 3.7% body fat level without drugs or supplements. Discover how to increase your metabolism and burn stubborn body fat, find out which foods burn fat and which foods turn to fat, plus get a free fat loss report and mini course by visiting Tom's site at: